VENTURE VISIONARIES

Episode 4.2


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brewing Innovation:

Bridging Startups and Corporations with
Fred Schonenberg, CEO VentureFuel

Join us for a compelling discussion with Fred Schonenberg, founder of VentureFuel, as we explore how his company bridges the gap between startups and corporations to foster innovation. Fred shares insights into navigating the complexities of large organizations, supporting underrepresented founders, and using storytelling to evaluate startups. Learn how VentureFuel has accelerated growth for over 50 organizations and how Fred is shaping the future of innovation.

Episode
Highlights

Building Startup-Corporate Bridges:

Fred’s strategies for connecting startups with large corporations to drive mutual growth.

Lessons from the Real California Milk Accelerator:

Stories of innovation and success in the dairy industry.

Evaluating Innovation:

The eight-P framework Fred uses to assess startups’ potential for disruption.

Navigating Change in Corporations:

Insights on overcoming resistance to external innovation and fostering collaboration.


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Guest Bio

Venture Visionaries goes
beyond the boardroom,
giving a voice to the heart
of every organization –

Fred Schonenberg is the founder of VentureFuel, an independent consultancy that partners with startups and corporations to accelerate innovation. Since its inception in 2014, VentureFuel has worked with over 50 organizations, including Coca-Cola, Comcast, and the California Milk Advisory Board. Fred is also an angel investor and a champion for underrepresented founders through initiatives like Angeles Investors. With a background in advertising and a passion for innovation, Fred continues to build bridges between startups and corporate ecosystems.


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